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Top 2 Reasons Canadians Buy Frozen Foods

Top 2 Reasons Canadians Buy Frozen Foods

by Rico DiGiovanni | May 13, 2021 | Shopper Marketing

According to a recent Spider Marketing – Caddle frozen food category research study, the top 2 PRIMARY reasons shoppers buy frozen foods are CONVENIENCE and PRICE/VALUE. Maybe not a big surprise, but when we dig a little deeper into the data, we find many...

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